Send the exact assignment or rubric from your course of study and a custom sample written to it lands in 24 to 48 hours, the first one free. D373 is WGU’s Marketing in the Digital Era course. It centers on how segmentation, the expanded marketing mix and integrated marketing communications work when customers research, buy and talk online. Searches like "d373 task 2 assignment example", "D373 sample paper", and "D373 task samples" land on this page.
What D373 is really about
Marketing in the Digital Era is the first course in WGU's Master of Science in Marketing. It covers market segmentation and targeting, the traditional and expanded marketing mix of product, price, place, promotion, people, process and physical evidence, integrated marketing communications across advertising, public relations, digital, direct, events, sales promotion and personal selling, and how digital channels change each of them.
The exam tests definitions applied to situations at a graduate level. Questions often describe a company's marketing choice and ask which element of the mix or which communications tool it represents, or which segmentation variable a campaign is using. The expanded mix, with its people, process and physical evidence elements for services, is a frequent source of questions. Students with marketing experience should still review the course's precise definitions, because the exam distinguishes closely related terms. Working through one company's marketing, such as a coffee chain's app, loyalty program and store design, and naming each element, builds the recognition the exam rewards.
What D373’s tasks ask for
D373 is currently assessed through an objective exam on segmentation and targeting, positioning, the traditional and expanded marketing mix, integrated marketing communications and digital marketing fundamentals. Any written element added later would be listed with the course's assessments.
Why D373 tasks come back for revision
Students often confuse the expanded mix elements, such as process and physical evidence, and mislabel communications tools, for example treating sponsorship as advertising. A two-column table of each term with a brand example is a simple fix. Reading questions for the service context also helps, since the expanded mix applies mainly to services.
The D373 drawers
D373 Task 1 marketing mix analysis example
If writing appears, it could ask for a company's expanded mix analyzed. On request, free, 24-48h.
D373 Task 2 integrated communications plan example
Planning communications across tools is another plausible written form. On request, free, 24-48h.
Your course of study shows something else?
Western Governors University revises courses; task counts and deliverables shift between terms. Send what your classroom shows and the desk matches it exactly.
Using a D373 sample the right way
Use this shelf to map each concept to a company you know. If your version includes a written task, send the instructions and rubric aspects for a custom sample in 24-48h, the first one free.
How these samples are written
Method, in one line: aspects first, structure from the aspects, artifacts consistent, format exact. Both C-code and D-code spellings resolve here because students search both. Your free request is drafted against what your degree plan actually shows.
D373 questions, answered
Does D373 have a paper?
Current versions use an objective assessment.
What is the expanded marketing mix in D373?
The four Ps plus people, process and physical evidence, used especially for services.
Is D373 graduate level?
Yes. It is part of WGU's Master of Science in Marketing.